Cultural managements

Gambia to host 5th edition of Janjanbureh cultural festival

Sheikh Omar Jallow, director of performing and fine arts at the National Arts and Culture Center (NCAC), said the festival is organized by the NCAC in partnership with the Youth Empowerment Project (YEP) funded by the European Union, the Ministry of Tourism and Culture and in collaboration with the community of Janjanbureh.

Jallow added that the Janjanbureh festival is part of The Gambia’s national festival which has been mainstreamed for four years, as a national product.

Ngoneh Panneh, senior official of the Youth Empowerment Project (YEP), said the Janjanbureh Kankurang festival should support job creation, create visibility for Janjanbureh Island as a tourist destination and its cultural heritage.

The Gambia, the International Trade Center (ITC) through the EU-funded Youth Empowerment Project, and other tourism and culture industry partners continue to realize the need not only to to diversify from sun, sand and sea, but also to decentralize tourism, including production services and its benefits for rural Gambia, but also for rural youth.

She said that in order to make The Gambia a sustainable tourist destination so that it can support the growth and development of tourism, their project aims to support tourism in any way possible, including working with the EMC and the National Center for arts and culture.

Loli Camara, representing the Janjanbureh Event Management Committee (EMC), said they not only anticipate more tourists for the 5th cultural festival, but also hope to take ownership of the festival.